Blog

If You Need To Know It, We’ve Got It

27 Sep 2019

Blogging & SEO Sitting In A Tree (K I S S I N G)

It’s 2019, which means that there are over 1.9 billion websites on the internet. 1.9 billion! If you’re bad with numbers, that’s a lot…a whole lot. With all that clutter from sites and content, getting people to find and visit your websites can be a headache. That is why you need to make sweet, sweet love to Search Engine Optimization …

25 Sep 2019

More Grammar Tips (Because You Love Them)

When we published our last grammar blog, we didn’t realize everyone would be so excited about the titillating topic. Sure, we love grammar, but it’s not every day that people get stoked to see a blog on rules. So, for all of our fellow grammar-loving weirdos out there, we decided we’d pull together more thought-provoking tips for you. Don’t worry. …

20 Sep 2019

The Feel-Good Side of PR

A lot of people think that the public relations industry is just a game of manipulation, spin, and fluff, but trust us. 99% of what we do is write about really, really cool things that we just want other people to know about. We love public relations, like a lot. So, we thought we’d explain its feel-good side and the …

18 Sep 2019

Recession Proof Your Company

One of our favorite things to hear from companies is, “We don’t need marketing. We’re doing great.” Marketing is definitely something you should utilize as part of a reactive strategy. There really is no point in being proactive (that sentence was heavy on the sarcasm). Keep this in mind: Marketing is not just about sales. The right marketing strategy is …

13 Sep 2019

Brands Taking a Stand

Can you think of a brand off the top of your head that supports a cause that some or most view as controversial? Besides us, of course. We already know we make people uncomfortable. Owning and running a business is challenging in and of itself. It’s so tough that 50% of small businesses fail in the first 5 years. So …

11 Sep 2019

5 Things to Never Say to a Graphic Designer

We love our creative team. Whether they’re whipping up flyers for a client’s last-minute conference or designing a logo for a new company, our team knocks it out of the park. Like…they’re really really good. If you want to keep your designer happy, keep the following in mind. In fact, print it out, stick it on your wall. “This should …

06 Sep 2019

Social Media Best Practices in 2019

It’s 2019 and social media is EVERYTHING. Social is great for building and nurturing relationships with your audience and potential leads. It’s also a perfect way to ramp up brand recognition (we’re looking at you, Wendy’s). Right now, the world is packed full of 3.48 billion social media users. That’s a HUGE number, and sometimes it just feels like you’re …

04 Sep 2019

Let’s Party

We like to ‘get down, get down,’ which is why we LOVE events. There is nothing better than creating a kickass theme and inviting all your friends, co-workers and clients to hang at your office while enjoying boozie watermelon slushies and engaging in a friendly game of champagne bong. You, too, can reap the rewards of a great party on …

30 Aug 2019

Our 5 Favorite Things About Fall

It’s the season of PSL. We’ll spell that out for Kim – Pumpkin Spice Latte. We probably should have held our Basic Party in fall because nothing is more basic than plaid, scarves, apple orchards and PSLs. Fall is almost here. We like summer, but we LOVE fall. It’s one of our favorite times of the year. It’s filled with …

28 Aug 2019

PR & INFLUENCER CAMPAIGN CASE STUDY – Cooper’s Hawk Winery & Restaurants

It is pretty obvious that we love 3 things above all else at 8THIRTYFOUR: marketing, dogs and wine, in no particular order. That’s why when the mother of all wine clubs (and mouth-watering food) reached out to us to assist with the opening of their 37th location in West Michigan, we jumped at the chance to assist. Cooper’s Hawk Winery …

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