Blog

If You Need To Know It, We’ve Got It

08 Nov 2019

Core Value #4: We Work Harder than the Rest

If you’ve been keeping up with our blog, you’re probably aware that we operate based on our brand’s core values. These five little phrases encompass everything our brand is about, and we’re super proud that we get to work them into our everyday lives. You’ve probably already read about core values one, two, and three (go check them out if …

06 Nov 2019

What Your Social Media Says About Your Business

How many times have you opened up social media today? We’re gonna guess upwards of 10 times, don’t worry we’re not shaming you. We love social around here. It’s a great way for businesses to connect with prospects, people, and media. In all the time that we spend staring at our social, client social and everyone else’s social we’ve noticed …

31 Oct 2019

Our Favorite Halloween Costumes (and Cocktails)

It is officially spooky season. Break out your Halloween costumes and let’s get tricky. If you haven’t noticed, the members of our team are HUGE fans of the season (see photo of our awesomeness). To celebrate, we put together a list of some of our favorite costumes and a drink pairing…because it’s on brand. Go Classic When it …

25 Oct 2019

People First: Why Recruitment Marketing is Important

Our people are by far our most valued asset. We have the best team! Culture, after all, is our favorite and most overused buzz word, and we even wrote a blog about how to create a great one. But it’s true. A company will struggle to find success without good people behind the work. So what do you need to …

23 Oct 2019

Public Relations Horror Stories

If you didn’t know already, it’s our favorite time of the year (besides Christmas)…spooky season. And while some of us loved to be frightened, our PR team has seen enough horrifying Public Relations mistakes, this year alone, to give us nightmares for a lifetime. So, without further ado, grab your PSL, blanket, light a scented candle and take in the …

18 Oct 2019

Fall Color Palettes

Our color palette blogs are almost as popular as our grammar ones, it’s a close race. This blog will be the deciding factor. We’re talking fall colors, so grab a sweater, turn on your heater, get comfortable, and check out the best and brightest in autumn hues. Gourdgeous Nothing says fall quite like gourds, pumpkin, butternut, acorn and spaghetti squash. …

16 Oct 2019

Don’t Make These 5 Scary Branding Mistakes

You love your brand, don’t you? If you don’t, what the heck are you doing with your life? It’s what makes your company memorable, and it’s also the promise you’re making to your customers. That’s why so many companies focus on creating a distinct brand that will stand out from the rest. But while you’re doing that, sometimes caution gets …

11 Oct 2019

PUBLIC RELATIONS CAMPAIGN CASE STUDY

2018 Inforum – Tarana Burke Capstone Event With Inforum’s 2019 Capstone event, featuring NFL’s Sarah Thomas, right around the corner, we thought now was the perfect time to revisit our work on last year’s event. Being able to meet Tarana Burke, founder of the Me Too movement, was the highlight of our team’s year. Check out how we crushed it: …

09 Oct 2019

The DL on 2019 Email Marketing Benchmarks

What’s the first thing you do when waking up? Grab your phone. After you browse all the social networks, you open your email and scroll through your mother’s forward of a work/life balance article, your dentist confirming that 8 a.m. appointment tomorrow, the pizza place offering up rewards for ordering twice in the past week… Email is not only essential …

04 Oct 2019

5 Helpful Internet Tools and Tricks

Digital Marketing combines analytics, creative, and messaging into an art. We all know that when artists collaborate, awesome things happen. So, here are some digital marketing tools we want you to steal so you can see exactly what we see when we run your digital marketing efforts. Oh, and it’s probably worth noting that all of these tools are FREE! …

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